How to Save Money on New Balance Sneakers: Ultimate Guide

For years, I’ve been on a mission to help sneakerheads save money on New Balance sneakers, sharing tips and tricks with over 30,000 members of a Reddit sneaker community. Along the way, I’ve unlocked the secrets to finding budget-friendly New Balance steals, whether it’s hunting for hidden gems on eBay, snagging outlet deals, or stacking cashback offers for maximum savings.

Let’s keep it 100—seeing a pair of sneakers you love but can’t afford is the ultimate frustration. But here’s the good news: you don’t have to settle for retail prices to add a new pair New Balance sneakers to your rotation. With the right game, you can save serious money without sacrificing quality and style.

Why Saving Money on New Balance Sneakers Is Easier Than You Think

This guide is your all-access pass to scoring deals on New Balance sneakers. From insider tips for outlet shopping to using cashback apps like a pro, I’ll show you exactly how I’ve saved big—and how you can too.

Here’s the proof: I’ve used these strategies to score New Balance 990s for just $80, New Balance 2002Rs for around $100, and even classics like the 574s for under $50. My best steal? A pair of New Balance 997s for as low as $30.

Here’s what you’ll learn about saving money on New Balance sneakers:

• Insider tips for scoring deals on Joe’s New Balance Outlet and beyond.

• How to use cashback apps, promo codes, and memberships to your advantage.

• Where to find preowned and boutique discounts for even bigger savings.

Ready to save? Let’s dive in.

1. Shop at Joe’s New Balance Outlet

This is where I found a pair of NB 997’s for $30. So If you’re serious about saving on New Balance sneakers, Joe’s New Balance Outlet is your first stop. As the official outlet store for the brand, it’s packed with unbeatable deals on factory seconds, past-season styles, and clearance gems.

Pro tip: Joe’s also has storefronts on eBay and Amazon, often with free shipping and no minimum purchase.

Here is a direct link to Joes New Balance sneaker deals. View Deals Now

2. Buy Discounted New Balance Gift Cards

Using discounted gift cards is a smart way to save money on your sneaker purchases at Nike outlets. A great starting point is CardBear, a website that aggregates discounted gift card deals from various marketplaces to help you find the best prices available. CardBear scans sites like GCX, CardCash, Giftcard Outlet, GiftDeals, and Cardflip to find the deepest discounts. You can often find gift cards up to 20% off their face value.

Additionally, CardBear lets you set up notifications, so you’ll get an alert when a Nike gift card is on sale for a certain percentage off. I use this feature when I publish the weekly “Best Gift Card Deals” on my Reddit sub to help others save as well.

3. Shop New Balance Factory Seconds

Here’s a little-known secret: New Balance Factory Seconds are one of the best ways to score big savings on sneakers. But what exactly are factory seconds? These are shoes that didn’t quite meet New Balance’s high quality standards, often due to minor cosmetic flaws—like a slightly off-center logo or a small stitching issue. Don’t worry, though—these imperfections are barely noticeable and don’t affect performance or comfort. You will probally never think twice about them.

New Balance Reconsidered is the brand’s official platform for factory seconds for up to 75% off. But that’s not all—Reconsidered also lets you trade in your old New Balance sneakers, giving them a second life while helping you save on your next pair.

Here is a direct link to the New Balance Reconsidered Sales Page: View Deals Now

4. Leverage Cashback and Promo Code Apps

If you’re not using cashback apps and promo codes to save money on your New Balance sneakers, you’re leaving cash on the table. Apps like BeFrugal, TopCashBack, and CapOne Shopping make it ridiculously easy to earn money back on purchases you’re already making.

Here’s how it works: Before checking out online, activate your cashback app to stack discounts with promo codes. For instance, BeFrugal often offers up to 10% cashback on major retailers like JD Sports or Joe’s New Balance Outlet. That means if you’re buying a $100 pair of 574s, you’ll instantly save $10—and that’s on top of any promo codes or existing sales. All of the apps listed below apps work seamlessly with browser extensions, so you’ll never miss a deal.

Here are my favorite cashback apps (and yes I use them all)

• BeFrugal
• FatCoupon
• CapOne Shopping
• TopCashBack
• RetailMeNot
• Rakuten
• Honey

Pro Tip: Compare rates before buying. Some apps offer higher cashback percentages depending on the store or sale event, especially during big shopping days like Black Friday or Cyber Monday.

5. Explore Smaller Online Sneaker Boutiques

If you’re hunting for deals on New Balance sneakers, don’t sleep on smaller online sneaker boutiques. Unlike larger retailers, smaller shops frequently discount limited-edition releases and collabs to clear inventory, making them prime spots to snag rare styles at affordable prices. Plus, their sales sections are often stocked with hidden gems you won’t find elsewhere.

Pro Tip: Sign up for email newsletters from these boutiques to get first dibs on promotions or exclusive sale events. Here’s a list of direct link to the New Balance sale sections on some of my favorite sneaker boutiques:

• Social Status
• Kith
• Snipes
• Extra Butter
• Feature

6. Join Sneaker Deal Communities

If you’re serious about saving money on New Balance sneakers, joining sneaker deal communities is a must. Platforms like Reddit’s sneaker communities and curated email newsletters are goldmines for finding daily deals, exclusive discounts, and insider tips.

With over 30,000 members in my Reddit sneaker community alone, these groups offer an active space for sharing and discovering the best prices on New Balance products. Whether it’s a markdown on the latest 550s or a restock on the coveted 990s, deal-hunters share everything—from retailer codes to sales events. We do all the hard work for you.

7. Shop on Marketplaces Like eBay, StockX, and GOAT

Marketplaces like eBay, StockX, and GOAT offer new-in-box New Balance sneakers, often sit below retail pricing. These platforms allow you to save money on New Balance items by purchasing from sellers offering competitive prices. As a added bonus they all have programs in place that verify the authenticity of sneakers before they ship them to you.

Pro Tips for Shopping Marketplaces and Preowned

1. Compare prices: Use multiple platforms to ensure you’re getting the best deal.

2. Set alerts: Platforms like StockX and GOAT allow you to set price alerts for when sneakers drop to your target price.

Final Thoughts: Save Money on New Balance Sneakers Like a Pro

You have leanred that saving money on New balance sneakers is pretty easy once you know the basics. From shopping at Joe’s New Balance Outlet to leveraging cashback apps and exploring smaller boutiques, this guide has given you the ultimate playbook for saving money without sacrificing style or quality. Let’s recap the key strategies for how to save money on New Balance Sneakers:

• Shop Factory Seconds and Reconsidered: Find discounted, restored, or slightly imperfect sneakers straight from New Balance.

• Use Cashback and Promo Code Apps: Stack savings on every purchase with tools like BeFrugal and Rakuten.

• Explore Marketplaces: Check StockX, GOAT, eBay, and Grailed for steals on new or lightly used sneakers.

• Join Sneaker Deal Communities: Stay ahead of the game with Reddit threads, email newsletters, and deal-sharing forums.

• Check Smaller Sneaker Boutiques: Look for markdowns at shops like Kith, Concepts, and Social Status for hidden gems.

Whether you’re hunting for a rare collab or stocking up on classics like the 574s or 990s, these strategies will keep your sneaker game fresh and your wallet happy.

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I scour the web to find the best sneaker deals so you don’t have to. Expect up to 75% off your favorite brands, including New Balance, Nike, Adidas, and more—all brand new and 100% authentic. Plus you will learn how to save even more money on New Balances and other popular sneaker brands.

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✌🏽 – Stevie